At 28, Jordan McTaggart has a thriving business and time for school
Entrepreneur Jordan McTaggart has found a way to have the best of both worlds: a thriving online business and enough time to pursue other life and career goals. For many business owners, “work-life balance” is an illusive concept, but McTaggart told YYC Business that he achieved it with the support of community and some powerful…
Following the greatest single-day stock drop in recorded history, Facebook CEO Mark Zuckerberg intends to shift the company's focus to growing short-form video. Facebook growth that had been on a seemingly perpetual upward trend slipped at the end of last year, with the number of people using the social network daily declining. Facebook's parent firm…
It takes time to build a loyal following. Finding your audience and creating a tribe is important for new and repeat business. Once you’ve seen each other, serving your audience well helps them stay connected and appreciate the value your business offers. There are plenty of ways to find your audience that makes perfect sense…
Canada Summer Jobs 2022 is a wage subsidy program that can help your business create summer jobs for youth between the ages of 15 and 30, focusing on those who face barriers to employment. Deadline to apply: January 25, 2022 Quick facts: The program is not restricted to students - it includes all youth between…
By now you probably agree that having a social media presence is a good idea for your business. Hopefully, you’ve also taken time to determine who your target audience is online and have a good feel for the vibe you want to radiate to the world. Once you’ve decided what platforms you want to use,…
Ever hear of the company Purple? They make mattresses, but they are famous for their commercials. Purple created funny commercials that captured the hearts of everyone watching leading to skyrocketing sales. Among all the companies making mattresses, Purple was taking the lead without the product being center stage. That’s because Purple understood it’s not just…
You can find all sorts of blog posts, checklists, and printable PDFs sharing the best practices for using social media for your business, but the number one thing to remember is…quality is always better than quantity. When it comes to using social media for business, less is oftentimes more. Here’s what I mean. Failing to…
Being competitive in the marketplace is important. Small businesses don’t have the marketing budgets big brands have. Their marketing dollars need to be stretched and spent wisely. While big brands have some advantages, small businesses have unique advantages too. Small Business is the New Black Owning a small business is on-trend. Looking at the…
There are over one hundred different social media platforms out there. That’s a lot of opportunities to engage a very willing public. Millions of people worldwide are online, most with an average of eight social media accounts. While different social media appeals to different people, there is often an overlap which means your message, goods,…
In this episode, we talk about how Karen has navigated two industries that are both highly male dominated Click the stamps below to enjoy our discussion and insights on: 00:00 Introduction 00:30 Both Highly Male Dominated Industries 02:55 Female Roles 04:53 Commercial Real Estate 05:54 Calgary Small Business Award 06:38 Outro #Calgary #Nominated #Cannabis #Male…