How to improve your website searchability in three steps

Know your target audience, do your keyword research, use all of this research on your website

How to improve your website searchability in three stepsI’ve talked a lot about the different forms of paid advertising for web and social media platforms. For the next few weeks, I’m going to switch gears and talk more about organic online traffic. This is website traffic that finds you through searches for something in Google organically, not through paid advertising. I use a…

Better outcomes require careful planning

If your staff don’t have clarity about what’s expected, they will imagine what you’re looking for. That may not turn out well

Better outcomes require careful planningA professional came from the big city to a small town to build a cabin so he could escape the hustle and bustle of life, and set down roots where he could revive his spirits. His plan was to build a tiny house from the ground up. He asked around for help building his dream…

Canadian merchandise trade deficit narrows in May

Canada's merchandise trade deficit with the world narrowed from $4.3 billion in April to $677 million in May, says Statistics Canada

Canadian merchandise trade deficit narrows in MayCanada's merchandise trade deficit with the world narrowed from $4.3 billion in April to $677 million in May, according to a new report released Thursday by Statistics Canada. “Following historic declines in April that saw exports and imports lose more than one-quarter of their monthly value due to the COVID-19 pandemic, exports increased 6.7 per…

Canadian health sector businesses struggling to survive

88 per cent are concerned PPE will become a significant expense for their business while almost half (49 per cent) are worried about accessing PPE

Canadian health sector businesses struggling to surviveMost Canadian small businesses in the health sector are worried about their financial wellbeing and are expressing concerns about accessing PPE (personal protective equipment), according to new research from the Canadian Federation of Independent Business (CFIB). “Small businesses in the health services sector are struggling with the costs to follow hospital grade operational guidelines without…

LEEFF program details far too fuzzy

LEEFF program details far too fuzzyBy Ashley Stedman and Elmira Aliakbari The Fraser Institute Despite widespread need, particularly in Canada’s energy sector, the federal government’s Large Employer Emergency Financing Facility (LEEFF) program, meant to provide emergency funding to large companies, has yet to approve any applications. Why? To be eligible for LEEFF support, firms must agree to several environmental goals…

Alberta CEOs release plan for the future economy

"Alberta is the place where talented people should work together to create new opportunities and solve the toughest problems"

Alberta CEOs release plan for the future economyA report released Tuesday by the Business Council of Alberta (BCA) proposes solutions to make Alberta the place where the brightest minds come together and solve the world’s biggest challenges. "Alberta is the place where talented people should work together to create new opportunities and solve the toughest problems,” said Dawn Farrell, a member of…

58% of Canadian businesses are now fully open: CFIB

23 per cent are making normal sales for this time of year and 34 per cent are back to normal staffing levels, says the national organization

58% of Canadian businesses are now fully open: CFIBThe Canadian Federation of Independent Business (CFIB) said on Tuesday that its weekly small business recovery dashboard saw a slight improvement since its launch last week as part of the #SmallBusinessEveryDay campaign, which will run through the fall.  Fifty-eight per cent of businesses are fully open (compared to 53 per cent last week), 23 per…

Tourism spending in Canada sees largest decline ever

Tourism gross domestic product (GDP) decreased 14.8 per cent, while jobs attributable to tourism fell 6.5 per cent, both also the largest quarterly declines

Tourism spending in Canada sees largest decline everTourism spending in Canada fell 14.2 per cent in the first quarter—the largest decline on record—in the wake of measures imposed to contain the COVID-19 pandemic in March, reported Statistics Canada on Tuesday. The federal agency said tourism gross domestic product (GDP) decreased 14.8 per cent, while jobs attributable to tourism fell 6.5 per cent,…

Investing in green future easier said than done for Alberta

Capitalizing on an educated workforce and taking a hard look at taxation would help the province diversify its post-pandemic economy, according to U of A experts

Investing in green future easier said than done for AlbertaGrowing Alberta’s sustainable energy sector alongside its conventional energy backbone might be a short-term remedy for pulling the province out of its current financial crisis, but University of Alberta economists say it won’t necessarily help the province compete globally. Joseph Doucet, dean of the Alberta School of Business, agrees that investment in a greener future…

Canadian GDP takes a big hit in April due to COVID

Mining, quarrying and oil and gas extraction decreased 9.4 per cent in April, as all subsectors were down

Canadian GDP takes a big hit in April due to COVIDReal gross domestic product (GDP) in Canada dropped 11.6 per cent  in April, following a 7.5 per cent decline in March as April marked the first full month of measures put in place to slow the spread of COVID-19, according to a new report released Tuesday by Statistics Canada. The federal agency said all 20…
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