Shaw Communications Inc. announced Thursday the launch of Shaw Mobile — a new wireless service in Canada that it says leverages Shaw’s Fast LTE and Fibre+ network to provide Shaw Internet customers with an innovative wireless experience that can virtually eliminate their monthly wireless data bill.

In a news release, the company said Shaw Mobile is available to all Shaw Internet customers who can add up to six wireless lines of unlimited nationwide talk and text for $0 a month on the most popular handsets.

“Shaw Mobile customers will get the most cost-effective wireless experience in Canada by taking full advantage of our Fast LTE and our WiFi service, powered by Shaw Fibre+,” said Brad Shaw, Executive Chair and CEO, Shaw Communications, in a statement. “We are pleased to deliver what Canadians have wanted from their wireless carriers for years — innovation and technology that helps them save money without sacrificing connectivity.

Brad Shaw

Brad Shaw

“By leveraging WiFi powered by Shaw’s Fibre+ network rather than LTE data, many Shaw Mobile customers can realistically eliminate much of their monthly wireless data expense. It’s 2020 and Canadians expect to be connected all the time wherever they are. With Shaw Mobile, that doesn’t have to mean large wireless data charges.

“To our existing Shaw Internet customers, we’re pleased to provide you with unlimited Canada-wide talk and text at no charge as a way of thanking you for your unwavering support and loyalty to our company. For B.C. and Alberta residents who don’t yet have their internet with Shaw, we invite you to take advantage of our Fibre+ Gig speeds available to more than 99 per cent of our market, and bundle it with a mobile service that will give you unprecedented savings exclusively available for Shaw customers.”

There are 19 Shaw retail locations across Alberta and B.C., including 12 new and enhanced stores in high-traffic shopping centres to be opened by the end of the summer. Shaw Mobile will also be available at over 120 locations of some of its largest national retail partners across B.C. and Alberta.